NEW guidance – Testimonials and Endorsements 

The TGA has published NEW guidance on their website today on the use of testimonials and endorsements in advertising.

The guidance is a result of extensive questions and feedback or meetings with the TGA by industry bodies including CMA, sponsors, advertisers, and advertising agencies, to help clarify the intention of the updated Section 24 of the Therapeutic Goods Advertising Code 2021 (the Code) that began on 1 January 2022 and is expected for full implementation by 30 June 2022.

Please read today’s full member alert for more information and details.

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